Faith Trends Most adults living in the United States consider themselves religious. However, a recent Pew Research Center report revealed that 28% of U.S. adults say they are either atheist, agnostic, or nothing in particular. Not all “nones” are nonbelievers, it’s just they’re less likely than religiously affiliated Americans to say they believe in God
Digital Trends This week, I had the chance to learn from the industry’s top digital marketers at a conference held in San Diego, California called Social Media Marketing World. The speakers covered many topics, from “Instagram Content Strategies that Convert” to “Scaling with YouTube Ads”, but there was one major recurring theme mentioned in almost
Faith Trends There are many studies on evangelism—approaches, methods, effectiveness, etc.—but few touch on how adults become Christians and what happens afterward. Between 2019 and 2021, Wycliff College conducted research, exploring the patterns within different demographic segments, detailing why people become Christians and what changed in their lives after becoming a Christian. The authors of
Technology Trends When it comes to artificial intelligence (AI), people are on the fence. In a recent survey about AI, Barna Research learned that 29% of U.S. adults don’t trust it, 35% are curious about it, and 21% are fascinated by it. Christians are even more reserved in their views towards AI. They are less
Search Trends Google has started rolling out a new “Follow” button which aims to help users stay connected with topics they are interested in searching again There will also be an option to enable notifications from the Google App so users can be alerted whenever there is new content on that topic. Why This Matters
Email Trends In February, email service giants Google and Yahoo are making big changes to how they deliver email to their users. Calling it “a tune-up for the email world,” Google says these changes will make email more secure, user-friendly, and spam-free. This will impact anyone Google considers a bulk sender, which is defined as
Leadership Trends In November, Gallup released data indicating that 25% of employees believe their opinions count at work. This means the majority do not feel like their ideas or suggestions are heard or listened to. Asking for employee input into various organizational initiatives is a good way to show staff members you care about them
Giving Trends Would you consider yourself a generous person? How about your generation? Do you think they’re generous as a whole? As part of their research into A New Era of Giving, Barna recently released an interesting report about how the different generations view themselves (and each other) when it comes to generosity. In general,
A new year always sparks conversations about goals and resolutions, with the belief that things can be accomplished and even changed. Out comes the paper (or online platform) to help us make the “list”! What can I DO to achieve my goals? I am probably not alone in saying that I am a “to-do” list
