Eagle’s Perspective

How to Become More Visible on Instagram

Social Media Trends It takes a lot of creative thought and energy to post on Instagram. Square images for the feed, carousel posts for engagement, Reels for discovery, and Stories for behind the scenes. So, it’s understandable to be disappointed when there’s a decided lack of likes, views, and comments. What gives? Many people blame

Billboard Advertising… Works?

Advertising Trends For years, billboard advertising has been seen as dated and ineffective by many digital marketers. Until billboards started going viral on social media, that is. Placed in high-traffic areas in cities and on highways, billboards are part of the out-of-home advertising (OOH) category, which also includes bus shelters, wallscapes, and posters. Thanks to

Threads: Twitter’s Competitor Has Arrived

Social Media Trends Around 48 hours ago, Meta officially launched Threads, a new social media platform created for sharing text updates and participating in public conversations. The response has been nothing short of buzzworthy. In its first few hours there were 10 million sign-ups, which grew to 30 million users by mid-morning. Amidst the excitement,

Twitter, but for Instagram People

The Robots are Here

AI Trends Technology has changed the way we work and live, and innovations continue advancing the ways artificial intelligence (AI) and machine learning are integrated into our lives. AI can be understood as computer programming with cognitive abilities, meaning it has abilities to complete tasks. Machine learning, a type of AI, processes data to derive

The Robots are Here

How to Move Forward as a Legacy Ministry

Broadcasting Trends We’re reaching the end of our third generation of Bible teachers who have used broadcasting to spread their message beyond the doors of their home churches, and many of these legacy Pastors are facing important questions about succession and longevity, both from inside and outside their ministries! When you’ve watched or listened to

SEO Strategies for Online Success

Digital Trends Search Engine Optimization (SEO) is a vital task often overlooked amidst your marketing team’s extensive to-do list. If you are unfamiliar with SEO, this process increases your website’s visibility in organic searches and can help your content reach potential supporters seeking fundraising, volunteering, information about a specific cause, or educational resources. Stay ahead

Guess Which Audio Source is #1?

Audio Trends Recent data from Edison Research reveals audio consumers over the age of 13 spend 59% of their daily ad-supported audio time with AM/FM radio (over-the-air broadcasts and streams). And it’s not just people in the 55+ age bracket curving the statistic. Radio took top spot in every age demographic over YouTube, podcasts, and

Gen Z Workers Are Less Engaged

Workplace Trends During the pandemic, workplace satisfaction has shifted, especially among Gen Z. According to a Gallup survey, the percentage of disengaged individuals under 35 increased from 12% to 17% between 2019 and 2022. Young Millennial and Gen Z workers attribute their declining work engagement to factors such as insufficient care or developmental support, limited

YouTube is for every Generation

Streaming Trends On April 23, 2005, Jawed Karim (co-founder of YouTube) uploaded the first YouTube video titled “Me at the zoo.” Since then, the video sharing and streaming platform has experienced rapid growth to put it mildly. A mere 18 months after launching to the public, the company was purchased by Google for more than