What’s the Biggest Podcast Platform?

Podcasting Trends Which platform has more than two billion users and is the most popular place to listen to podcasts? Spotify? …Nope. Apple Podcasts? …Nope. The answer is YouTube. Even though YouTube isn’t a podcasting platform, more people consume podcasts (audio and video) there than anywhere else. Why This Matters For audio podcasts, YouTube may

YouTube is for every Generation

Streaming Trends On April 23, 2005, Jawed Karim (co-founder of YouTube) uploaded the first YouTube video titled “Me at the zoo.” Since then, the video sharing and streaming platform has experienced rapid growth to put it mildly. A mere 18 months after launching to the public, the company was purchased by Google for more than

YouTube’s Priorities in 2022

Social Media Trends Susan Wojcicki, CEO of YouTube, recently released her annual letter explaining how YouTube will be growing their ecosystem in 2022. She expanded on the priorities the platform is establishing this year: the state of the creator economy, innovation, supporting the work of creators, and protecting the YouTube community. Here are a few

YouTube on a mobile device